Welcome to Sasolo Media Consulting

At Sasolo Media, we specialise in transforming the future of media and broadcast. We partner with medium to large organisations to drive technology-led transformation, whether it’s full-scale operational change or targeted workflow improvements. Our expertise lies in identifying, implementing, and integrating cutting-edge technology to enhance efficiency, streamline production operations, and future-proof businesses in a rapidly evolving industry. From end-to-end transformation programs to strategic innovation in media workflows, we work closely with clients to optimise processes, maximise performance, and build scalable solutions that push the boundaries of what’s possible. At Sasolo Media, we don’t just consult—we deliver change that makes a real impact.

About me

“Darren Long is a seasoned media and broadcast technology leader with over 30 years of experience driving innovation in operations, infrastructure, and technology. Having held senior roles including Director of Sky Sports Operations, Group Director of Content Operations across Italy, Germany, and the UK, and Sports Technology Program Lead at Warner Bros. Discovery, he now consults for Sasolo Media Consulting. With a deep understanding of media workflows, he has worked with leading manufacturers, suppliers, and broadcasters to optimise technology and operational strategies for the future.”

Experience

Director of Media Consulting.

“Darren Long has a proven track record of leading large-scale transformations in media operations and engineering. He delivered the UK’s first sustainable broadcast studio, spearheaded the transformation of production services at Sky, and led the rollout of Sky News, Sky Sports News, and Sky Sports’ innovation and interactive services. As Group Director of Content Operations, he managed a complex international supply chain across Italy, Germany, and the UK. More recently, he led the technology and operational transformation of BT Sport into TNT Sports for Warner Bros. Discovery. Now, as a consultant at Sasolo Media Consulting, he continues to drive innovation and efficiency in media technology and operations.”

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